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True Denim

We want you to feel comfortable in Mustang. 

This includes not only a beautiful design and a comfortable feel. We care about more: the sustainability of your Mustang product. We know that every single fiber, every selected fabric has a direct impact on our environment. That is why we are gradually converting our materials.

In the future, more and more sustainable, certified organic and recycled fibers will be used in our products. By carefully selecting all other ingredients, such as zippers or buttons, we further reduce the impact on the environment. On the basis of our Animal Welfare Policy we follow strict animal welfare principles and use more and more certified materials here as well. For your good feeling - and your good conscience.

Textile fibers

Textile fibers can be divided into two groups:

Natural fibers

0%
0%

Synthetic fibers

Measured in terms of our total fiber volume, we use natural fibers in around 90% of our product.
Natural fibers include plant fibers and animal fibers. They consist of naturally occurring, renewable raw materials.
Cotton
plant based
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Linen
plant based
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Hemp
plant based
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Wool
animal
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Measured against our total fiber volume, we use synthetic fibers in around 10% of our products.
In the case of synthetic fibers, a distinction is made between those of natural origin (from naturally occurring, renewable raw materials, e.g. wood) and synthetic origin (from non-renewable raw materials, e.g. petroleum). 
From 2025, we aim to use more than 50% "sustainable" synthetic fibers. These are cellulose fibers of controlled origin or recycled synthetic fibers.
Viscose
natural origin
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Lyocell
natural origin
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Polyester
synthetic origin
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Polyamide
synthetic origin
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Transport

We want you to be able to make a conscious decision. That's why we already inform you about the sustainability features of your product directly on the hangtag. In the future, you will also find this information on the Care Label and in our online store.
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